Ray-Ban Meta Gen 2 reaches India with Hindi voice control and a planned UPI payment feature

The hardware baseline Meta is shipping into India

The Gen 2 glasses arrive nationwide starting December 1, 2025, at prices from INR 39,900, sold through Ray-Ban India and optical and eyewear retailers. The core hardware claims are concrete: 3K Ultra HD video capture, ultrawide HDR, up to 8 hours of battery life, fast charging to 50% in 20 minutes, and a charging case that adds another 48 hours.

Two capture modes Meta highlights — hyperlapse and slow motion — are not present at launch. The announcement states they will roll out through software updates later. That is worth noting for buyers: the device ships with capabilities the marketing already leans on, delivered on a schedule Meta has not specified.

Hindi interaction is the localization that matters

The standout software claim for this market is full Hindi interaction. According to the announcement, users can speak naturally to Meta AI in Hindi for asking questions, capturing photos and videos, controlling media, and responding to messages. For a voice-first wearable with no screen, language support is not a nice-to-have — it is the entire interface. Supporting Hindi across the full task set, rather than a subset, is the difference between a novelty and a device someone actually talks to all day.

Meta pairs this with Conversation Focus, described as enhancing voices in loud settings, and the 'Hey Meta' wake phrase for instant answers and prompts. The company also added Deepika Padukone's AI voice to its global celebrity voice lineup, a recognizably India-facing choice for the assistant's spoken personality.

The UPI 'scan and pay' feature is the real product bet

Buried near the end of the announcement is the most India-specific integration: a tested feature letting users make UPI QR-code payments from the glasses. The described flow is to look at a QR code and say, 'Hey Meta, scan and pay' to complete a UPI Lite payment, with transactions processed through a WhatsApp-linked bank account.

Simply look at a QR code while wearing your glasses and say, " to complcomplete a UPI Lite payment – no need to reach for your phone.Montana Labs

India runs on UPI QR codes at merchant counters, so binding payment to the glasses' camera and voice is a genuine attempt to make the wearable transactional rather than just a capture-and-assistant device. But the announcement is careful with its framing: this is being tested and users will 'soon' experience it. It is not a shipping feature. And routing payments through a WhatsApp-linked bank account ties the glasses tightly into Meta's own messaging and payments stack.

What a payments-and-Hindi launch signals about Meta's wearable strategy

Read together, the Hindi support and the UPI experiment show Meta treating India not as a spec-parity market but as one where the assistant and payment rails have to be rebuilt around local behavior. The hardware — 3K capture, 8-hour battery, three familiar Ray-Ban styles — is the same story anywhere. The differentiation is entirely in the software layer that touches language and money.

For teams building AI products, the specific lesson here is that Meta is willing to gate its most distinctive local features — hyperlapse, slow motion, and the UPI flow — behind future software rollouts and testing, while launching the hardware now. The device is being sold today on the promise of what its software will do, and the payment feature that could make it uniquely useful in India is the piece that is not yet live.